Ajman, UAE (March 21, 2016) – The Ajman Tourism Development Department (ATDD) welcomed the Harley Davidson Biker Group 'Dubai Chapter' who showed their support in promoting the new destination brand of Ajman with the brand's new slogan "Sincerely Emirati".
Driving around the main streets and villages of Ajman, the biker group composed of 50 riders along with the Ajman Police and Civil Defense Departments carry the "Sincerely Emirati" flags to promote the new Ajman brand. The participants moved from Sheik Ammar Street up to University Avenue and also passed by Sheikh Zayed Mosque and Al Ittihad Road all the way to Zora roundabout.
The group also took the trip along Corniche Road and stopped at Fairmont Ajman for refreshment and then proceeded to Ajman Museum.
HE Faisal Ahmed Al Nuaimi, General Manager of Ajman Tourism Development Department, said: "We would like to promote Ajman as a destination for both tourists and investors. This extra activity is part of our media campaign to create awareness about the new brand. Ajman offers a genuine opportunity to experience quality tourism and attractive investment prospects in a destination that embodies the true spirit of modern Emirati hospitality."
The new brand was launched by His Highness Sheikh Ammar bin Humaid Al Nuaimi, Crown Prince of Ajman through his accounts on social networking sites. The campaign will continue for 45 days and reflects Ajman's vision to increase the tourism sector's overall visitor numbers.